> ## Documentation Index
> Fetch the complete documentation index at: https://docs.upswell.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Campaigns

> Create and manage your diner acquisition campaigns

## How Campaigns Work

Upswell Play uses performance-based campaigns to bring diners to your restaurant. You only pay when we successfully hit your diner goals.

## Creating a Campaign

<Steps>
  <Step title="Set Your Goal">
    Choose how many diners you want to bring in (e.g., 50, 100, 200 diners)
  </Step>

  <Step title="Select Your Venue">
    Choose which restaurant location will run the campaign
  </Step>

  <Step title="Set Your Budget">
    Define your maximum budget for the campaign
  </Step>

  <Step title="Launch">
    Our team creates and runs marketing campaigns to hit your goal
  </Step>
</Steps>

## Campaign Status

### Active Campaigns

* **In Progress**: Campaign is running and bringing in diners
* **Goal Achieved**: Successfully reached your diner target
* **Paused**: Temporarily stopped

### Campaign Tracking

Monitor your progress in real-time:

* **Current Diners**: How many diners have visited so far
* **Goal Progress**: Percentage toward your target
* **Performance**: How well the campaign is performing

<Note>
  **Performance-Based**: You only pay when we successfully bring diners to your restaurant. No upfront costs.
</Note>

## Managing Campaigns

### Campaign Details

Click on any campaign to view:

* Real-time diner count
* Goal progress and timeline
* Campaign configuration
* Performance analytics

### Multiple Venues

If you have multiple locations:

* Create separate campaigns for each venue
* Track performance by location
* Manage budgets independently

## Best Practices

<Tip>
  **Start Small**: Try a smaller goal (50 diners) for your first campaign to test the platform.
</Tip>

* **Realistic Goals**: Set achievable diner targets based on your venue capacity
* **Monitor Progress**: Check your dashboard regularly to track performance
* **Multiple Campaigns**: Run campaigns across different venues for broader reach

## Campaign Billing

You'll be invoiced only when your campaign successfully hits the diner goal:

* **Performance-Based Pricing**: Pay per successful diner acquisition
* **No Hidden Fees**: Transparent pricing with no setup costs
* **Automatic Invoicing**: Invoices generated when goals are achieved

<Card title="View Your Invoices" icon="receipt" href="/restaurant/invoices">
  Check your billing history and campaign costs
</Card>